Well, there was that casual dropping of the second trailer of GTA VI. No hype buildup, no countdown; it just was boom fresh chaos for the eyes. One Rockstar ex-director maintains this was done purposely… like in chess on another level.
Another ex-insider of Rockstar, probably with some knowledge of how they run things day to day, called it “a smart move.” Why? Because dropping the surprise trailer basically cleans the slate clean conversations after months of silence and the whole drama around the delay. No one talks about “when’s it coming??” anymore; full energy is now in analyzing every pixel of that trailer like it is the Zapruder film.
Would we be honest? It did. The Internet lost its collective mind. Twitter shut down. Memes were faster to be born than NPCs in a GTA police chase. Even the Florida Joker came back to complain (again). Just after reminding folks that the game still exists, Rockstar kept the attention on GTA VI, but this time, with a vengeance.
And, believe it or not, this ain’t Rockstar’s first rodeo. Memories flood back to the first GTA 6 trailer being dropped under a cloak of shadow last December? Same playbook. No warnings, just vibes. And now? They went and did it again to show that they don’t really need the glitz and glam to work the hype cycle. They just … drop it. And we gobble it up.
Oh, and then, there is also that weird timing of this trailer release! A delay almost upending GTA 6 to 2025, a slick trailer drop to assure no overpromising. It’s like waving that steak in front of a hungry dog—barely enough to distract it from chewing on the furniture.
What next? More silence, probably, since Rockstar loves to play the “vanish for months then turn up as a cryptid” game. But if it’s a gameplay reveal on the next surprise? Then Internet combustion is for real.
For now, soak in those 90 seconds of anarchy. And, maybe just maybe, wish you’ll be saving for that costly, sure, $70 price.