The report states that the unreadable title is “Paradise” on Steam, using the likeness of several famous streamers as NPC characters without consent. According to Dexerto, this news broke, and now the whole of the internet is ignited.

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The deal is that these NPCs in the game look, well, kind of alarmingly like some enormous-name streamers. Not slightly so-they’ve got full-on facial-capture maps, mannerisms, clothing to the T. Indeed, after Dexerto contacted some streamers, none of them had any knowledge about their potential digital doppelgangers in the game.

Well, here, though, it isn’t an indie that made a character confusingly resembling a streamer: this looks pretty much intentional. Not quite likely, right, going and making an NPC after Pokimane or Ninja would almost certainly require contacting them? Kinda shady if you ask me and definitely illegal.

Nobody knows who exactly is behind “Paradise.” Flaccid Steam page, developers absolutely not responsive to the uproar. But if this were all part of some horrible viral marketing stunt, though? Yes. Streamers have lawyers, and copyright law isn’t forever.

What is funnier (or sadder) is that the game looks…not good. If you are going to risk a lawsuit, at least make it good?? No, its mixed reviews now came with a layer of drama.

Only with laughter do fans think the developers should have just asked; many streamers would jump at being in a game if they got paid for it-but sneaking them in? That’s a one-way ticket to getting sued to oblivion.

Only time will tell. Either the NPCs will get patched out or this will go full-scale into the courts. Either way, just another reminder that the wild west days of the gaming industry are “over.” You can’t just steal the likeness of somebody and hope nobody notices.

You follow what I’m saying? Just don’t be scummy, game devs. It will never end well.

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If you want to learn more about the game, check out this interesting article for insights on similar issues in the gaming industry.