The community interactions and tweeting over the case of Nintendo of America were so informal that the first tweet “What’s up, Mario?” along with a picture of Super Mario Galaxy and Super Mario Galaxy 2 appeared to be very innocent. But the replies were quite the opposite; the entire comment section was filled with memes, movie quotes, and very funny opinions on the entire Mario universe.
The tweet was not difficult to decipher; it was merely very informal. It was akin to a classic “I am still here; how about you?” from Nintendo America only that the character Mario and both Galaxy games were the ones exhibited. But the community’s reactions were a strong reminder of how passionate people can still be about these classic titles. For example, one player reacted by asking, “Hey who’s THAT handsome Devil??” and to accentuate the reference of Bowser even more, he added a fire emoji along with it. Another simply remarked, “What’s up, Mario?” which was just the epitome of internet energy.
However, the most fascinating part is about to be revealed. Numerous players quickly linked this to the upcoming release of the Super Mario Brothers movie. One user even labeled the whole thing a “Mario Movie reference.” while another inquired, “Ready for the movie? #Nintendo #Supermariomovie.” It is unbelievable how a single tweet could evoke thoughts of a movie adaptation among so many players. One user even wrote that he/she wished to see “Giant Bowser in the movie” which I, to be honest, would love as well. It will surely be an epic moment.
Then again, did someone say price debate issue? Yes, there are still gamers who are very much concerned about the prices of these games and to one such reply, one player said, “I still am laughing my ass off at everyone who paid $70 for this game when it cost only half that.” This absolutely kick started a whole discussion on pricing and value. Another user replied, “Price $20 and I’ll buy it” which is just a very realistic response indeed. Gamers are always so much on the lookout for discounts.
Moreover, the replies clearly show how much people love Bowser. One user said, “BEHOLD THE KING!!!!!!” with lots of enthusiasm, while another jokingly said that Bowser was creating “more art for Mario to call trash.” The rivalry or friendship between Mario and Bowser is so elaborate that it actually makes one to be in that particular region of the Mushroom Kingdom ecosystem. It’s like, players’ interest is no longer limited to the hero but rather to the entire battle for the kingdom.
What is even more remarkable is that Nintendo itself participated from the start. In reply to one user, for example, they nonchalantly stated, “Check out Samus’ new wheels” which is classic Nintendo- pushing their other franchises in the most informal way possible. It is as if they were just having fun with their own comments section which is pretty cool actually.
Nonetheless, there were some replies which were quite intense and one person even swore to “BURN THE SKIN OFF YOUR BONES.” That truly is a very drastic thing to say. Another user made it clearer by saying, “I am tired of Mario,” which is sometimes the actual mood. The emotions conveyed by these replies range from sheer exhilaration to total exhaustion with the franchise.
Ultimately, what is striking is that this single tweet gave rise to a whole discussion about everything connected to the Mario universe. The discussions encompassed the games, the movie, the characters, the pricing – it’s like this tiny little tweet opened the gate for the whole Mario community to just… vibe together. And that vibe is what makes it so unique and special.
Another very nostalgic thing was a user who referred to the games as “Old but gold,” which is the same as saying that the Mario Galaxy series is flawless. Despite the fact that these games were initially released a long time ago, their quality remains unchanged. Graphics, soundtracks, gameplays – all of these are still picture-perfect and that’s the magic of Nintendo that never wears off.
Furthermore, there was also in the replies… bot conspiracy? It seemed as if some players were accusing others of being artificial with one replying, “I’m not a bot 😭😂😂” which is just typical Twitter drama. The internet is still very much the same, isn’t it?
What is the most interesting thing of all about this tweet is that it marks a change in how Nintendo is using social media. They are not only telling people about new games or updates – they are leading conversations, getting the community involved, and being generally more… human? This is a nice shift from the corporate PR that we have been accustomed to.
Moreover, the timing is perfect since the Mario movie is coming up soon. This tweet can be seen as part of a larger strategy to prepare the audience for the film’s release. Some players are also discussing their favorite PlayStation and Xbox titles in other conversations.
