The NBA 2K MyTEAM official Twitter account made a big announcement with the introduction of new low-cost “Jump Start Packs” that included high-profile player cards such as Dark Matter Kawhi and Galaxy Opal Chet Holmgren. Along with this announcement came a “Hall of Fame Box,” full of premium packs, which was also part of the announcement. The decision was widely criticized as another instance of the game developers gaming the community by offering gamers overpriced and worthless items.

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Dude, you seriously gotta see this. The NBA 2K MyTEAM account just tweeted with fire, all the fireworks and emojis, and much about the new “Jump Start Packs.” They even let you in on the “elite talent” you might get, the whole roaster of Dark Matter and Galaxy Opal, and how you can build a roaster with them. Sounds really appealing, right? Just like a refreshing new start. They even revealed a special “Jump Start Hall of Fame Box” that was packed with premium packs and badges. At first, it all seems to be just the hype and the glitter. But then… you scroll down. And the comments have nothing to do with the eye-catching new cards. Not even close.

It’s a revolt against the devs. The first replies set the tone for the discussion. “This is, like, the most boring greediest MyTEAM ever,” one player complains. Another one just simply says, “L for worst odds pull rates.” Ouch. But that is just the warm-up round. The main topic is in the discussions that follow. People are not just upset about these packs. They are venting out their anger about the whole situation and turning it into this announcement as the last straw for everything they hate about MyTEAM in NBA 2K25 drawing it out to the air.

The removal of the grindable 10-pack was among the most significant complaints. One gamer called redshiftedd expressed it so accurately: “First they got rid of the grindable 10 box, which was literally the only thing to play for lol and they had obviously worse odds than a paid-for box. I got the game and hardly played it. They drained the fun right out of the game.” That one hits hard. It is now apparent that the issue is not only about the money, but also the way it is done. The developer took out a core, free-to-earn reward loop and swapped it with… the options of more paid-only. Betrayal is the feeling.

Then, the most unbelievable thread started. It all begins with a player, chrisavy1, answering someone else and just letting it all out, “I would never say I would spend more time on Madden MUT because basketball is my first love. But 2K has pushed me to the other game and in doing so I see how terrible 2K is.” What? A die-hard basketball fan says Madden’s Ultimate Team is the best? That is like a gourmet chef saying fast food has better ingredients. Nevertheless, he is not the only one. A similar feeling is being expressed and growing stronger.

CallMeMeech_ says that 2k’s behavior feels like “personal assaults,” and that trying out other sports games such as MLB The Show’s Diamond Dynasty has opened his eyes. Coach Penrod and others jump in agreeing that Madden’s MUT is “much more rewarding.” They even compare quick-sell rates, level-up rewards… all the stuff that gives the player a feeling of being appreciated. The general feeling? In MUT, it seems like you are getting something. In MyTEAM, you only feel a wallet that they are trying to empty.

The debate over an exodus is happening right under 2K’s promotional tweet! Gamers are actively instructing one another on how to quit. Penrodgaming even offers life coaching: “Loooool… invest in yourself instead of pixels. Get a course, learn to do something profitable.” It’s not only game criticism but also a notice about the sunk-cost fallacy of microtransactions. If the feedback for your new item is financial advice against buying it… then you have a problem.

Other hurdles are coming in quickly: “Pack odds are still terrible #PlayersOverProfits,” requests for roster updates, proposals to get rid of certain game modes like TTP and Breakout, and so on. One user even directly asks AI Grok, “What are the odds of pulling a dark matter?” That’s both comical and a sad reflection on the secrecy that surrounds these systems. There is pure, unvarnished rage all around. The “Jump Start” is not considered as a fun new beginning; it is treated as another cash grab in a long series of them, a reflection of a mode that has lost its direction.

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The entire situation reveals one more aspect of the widening gap between the developers of NBA 2K’s MyTEAM and its players.